If you run an online business, you have so many things to think about. It’s essential that you manage that “to do list” efficiently.
You can spend a lot of time simply deciding upon topics to writing about for your syndicated articles. Consequently, increasing the efficiency of article marketing includes increasing your list of ideas for those articles.
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Anything that you can do to improve in this area will improve the overall well-being of your company. After all, your job is to look for efficiencies anywhere you can find them.
Therefore, I thought I would share some good ideas of sources for article topics.
- Every business should keep a list of every question asked by customers or prospective customers who email or call. Many of those questions can be turned into short, informative articles.
- Watch for news stories in magazines, TV, Internet or newspapers that are directly or indirectly related to your niche. If the news organization thought there was a story in that, chance are there is also an article that you can write about it.
- Look for questions pertaining to your industry that are asked in forums. If someone cares enough to ask a question on a forum, chances are that others are asking the same question. Consequently, it is a good article topic.
- Search at top article directories (maybe EzineArticles and GoArticles, for example) for articles pertinent to your industry. You will probably find some ideas that could benefit from being approached from a different angle.
- Read again the articles that you published on your own website. Can these be written in a way that they appeal to a broader audience and have a bit less of a marketing focus?
When you dedicate time to finding topics, don’t stop until you have assembled a list that will last a while. You’ll probably find that one idea leads to another. Keep that long list in an appropriate folder where all of your writers will have access to it. Once a writer uses an idea, delete it to avoid inefficient recycling of the same ideas.
You can do that, or you can hire an article writer who’s been doing for a long time to save yourself the time and effort.
Just saying
Megan J.
SparkPosts.com
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Hi Megan..
Yes you are correct this is also another option for those that have a limited time line to do articles or can not find topics to write about.